Client Overview:
Tru Fru is a better-for-you snacking brand founded in 2017 in Utah, built on the idea that indulgence and wholesome eating don't have to be mutually exclusive. Known for their signature whole fruit immersed in premium chocolate and hyper-chilled or freeze-dried to perfection.
Project Overview:
These totes are used to keep TruFru samples cool as the TruFru team hits onsite events and activations. The bags allow the TruFru team to easily walk around trade shows without lugging around a hard cooler or worrying about their samples melting in a standard tote. These cooler bags are also fun as they are fully custom and can match the customer's specific branding and PMS colors.
