How to Simplify Holiday Gifting
Oct 14, 2025
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Educational
Introduction
Does holiday gifting feel overwhelming, or do you just not know where to start? Don’t fret! Brand+Aid® is here to be your partner in all things gifting and merch. We have a lot of experience with curating kits, whether it's thank you gifts for our clients, influencer seeding projects, employee gifting, or just creating a thoughtful selection of merchandise. We are able to find the right products to fit your budget and brand.
Here is our guide on how to simplify holiday gifting.
1. Start earlier than later.
The best gifts aren’t rushed. They say the early bird gets the worm, but in this case, the early bird gets the merch! Being ahead helps you have shipping timelines that don’t make you feel like screaming.
2. Pick a theme.
Choosing a vibe for your gifts helps you build from there; if you try to please everyone, chaos can ensue.
3. Know who you are gifting.
Figure out what the people you are gifting will actually use. If you are gifting to different groups of people, such as employees vs. clients, they may want different things.
4. Quality is far more important than quantity.
One great item is a lot better than 5 items that weren’t quality checked.
5. Make it feel personal.
Add a name, a handwritten note, or something specific to who you are gifting. If you make it feel like you individually selected the item for each gift receiver, your brand will be remembered for a lot longer.
6. Let the pros help (like us!)
You don’t have to be worried about figuring out the best merch, as that’s literally what we do! Tell us your vibe, goal, budget, and target audience, and we will handle the rest.
7. Bundle it up.
Curated gift sets can make your giftees feel like an influencer receiving a cool new pr box. Grouping products can feel intentional and save time picking out one individual item.
8. Don’t overstress it.
You’re sending holiday cheer in a box, simple + high-quality gifts = massive wins.
9. Make it a tradition.
The easiest way to simplify gifting? Make it something that you always do. Creating an annual tradition to give your giftees something to look for every year will make your brand unforgettable.
Conclusion
Holiday gifting doesn’t have to be hard; it just has to be thoughtful. When you lead with intention, quality, and a little personality, the whole process gets a lot simpler and fun. We’ll help you cut through the chaos and create gifts that actually mean something; no spreadsheets or meltdowns required.