Custom Merch for Orientation Week: Make a First Impression That Lasts

Jun 6, 2025

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Educational

An image of an individual holding a black backpack by their feet against a brick background.
An image of an individual holding a black backpack by their feet against a brick background.

Introduction

Custom merch for orientation week is one of the smartest ways to create school spirit, build a sense of belonging, and make a strong first impression. Orientation isn’t just a welcome; it’s your school’s opportunity to introduce its brand and community culture on and off campus.

From practical giveaways to fun collectibles, custom orientation merch helps new students feel included while promoting your school logo, mascot, or message in ways that last long after the first week.

Below is a curated list of branded school merch ideas that are perfect for orientation week events, welcome kits, and student swag bags.

An image of a blue open laptop tote with a green graphic against a white surface. Their is an individual reaching into the frame to put their laptop in the tote.
An image of a blue open laptop tote with a green graphic against a white surface. Their is an individual reaching into the frame to put their laptop in the tote.

1. Open Laptop Tote

This custom canvas laptop sleeve fits most MacBooks and MacBook Pros. It's padded, lined, and available with over 40 zipper colors to match your school branding. Add your mascot or crest for a premium orientation week giveaway that students will actually use every day.

An upclose image of an individual using their portable charger to charge their apple watch and phone while they read.
An upclose image of an individual using their portable charger to charge their apple watch and phone while they read.

2. Portable Charger

One of the most practical college orientation gifts. This 5000mAh custom power bank includes USB-C and wireless charging and a built-in Apple Watch charger. Add your school's logo so your brand stays front and center every time students need to charge their device.

An image of a red Brand+Aid flight tag keychain against a white surface.
An image of a red Brand+Aid flight tag keychain against a white surface.

3. Flight Keytag Keychain

These durable woven keychains are easy to customize with school colors, slogans, or mascots. With up to 7 thread colors, they’re a standout merch item students will clip onto backpacks, lanyards, or keys.

An image of a man wearing a Two-Tone Cap. The base of the hat is white and the rim is blue. The photo is taken against a grey background.
An image of a man wearing a Two-Tone Cap. The base of the hat is white and the rim is blue. The photo is taken against a grey background.

4. Two-Tone Cap

A timeless snapback that shows off your logo in a wearable way. With a structured shape and contrast dome, this branded hat is a great piece of school spirit gear for orientation week and beyond.

An image of a clear belt bag with a colorful graphic saying "Create" on the front. The zipper is pink and the strap is green. The bag is laying on a creme surface.
An image of a clear belt bag with a colorful graphic saying "Create" on the front. The zipper is pink and the strap is green. The bag is laying on a creme surface.

5. Stadium-Friendly Clear Belt Bag

This custom clear fanny pack is security-compliant and ideal for campus events. Add your school logo or orientation theme to create a functional piece of branded school merch that students will keep using all year.

An upclose image of a custom printed insert for a journal.
An upclose image of a custom printed insert for a journal.

6. Custom-Printed Insert Journals

Give students more than a blank notebook. These journals include custom-printed inserts where you can add welcome messages, campus maps, or key resources. Branded with your mascot and colors, they’re personal, useful, and memorable.

An upclose image of a man's ear with a black open audio earbud inside.
An upclose image of a man's ear with a black open audio earbud inside.

7. Open Audio Earbuds

Open-ear wireless earbuds keep students aware of their surroundings while enjoying music or listening in on virtual lectures. The packaging doubles as a pen holder and can be fully customized with school branding, making them a standout item in orientation kits.

An image of multiple Bestie Bottle's sitting on top of a skateboard.
An image of multiple Bestie Bottle's sitting on top of a skateboard.

8. Bestie Bottle

This insulated stainless steel water bottle features a fun silicone mascot topper that can be designed to match your school's mascot. A great mix of fun and function, this is one of the most popular orientation week merch ideas for student use all year.

An image of green lockers with three yellow printed felt pennant's that read "Bulldogs".
An image of green lockers with three yellow printed felt pennant's that read "Bulldogs".

9. Printed Felt Pennant

A classic retro style orientation giveaway. These 5" x 12" felt pennants are printed in full color with your mascot, crest, or slogan. Affordable and easy to display, they’re great for dorm rooms and student events.

An upclose image of the right chest of a jean jacket that is covered in different label pins.
An upclose image of the right chest of a jean jacket that is covered in different label pins.

10. Lapel Pins

Custom enamel pins are a simple but powerful way to show off your pride for your school. Use them for club sign-ups, orientation achievements, or as a welcome gift. Choose from multiple finishes, shapes, and colors to match your campus branding.

An alternate option for this is button pins, these can be more affordable and are trendy.

Conclusion

Why Custom Merch for Orientation Week Matters

The best custom merch for orientation week helps students feel like they belong. These items go beyond swag; they’re tools for connection, identity, and school pride. When your orientation merch is well-designed and branded with purpose, it leaves a lasting impression that students carry with them all year. Students are already proud of where they go to school, now give them the tools they need to show that pride.

Ready to make your orientation week unforgettable?

We help schools design smart, stylish, and memorable branded orientation merchandise. Whether you need bulk giveaways or premium keepsakes. Get what you want!

Contact Brand+Aid® today.

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BRAND+AID® Background Texture
HAVE A PROJECT IN MIND?

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BRAND+AID® Background Texture
HAVE A PROJECT IN MIND?

let's work